SONIC™

Technology
Computer Networks
NASD: SNIC

Sonic Solutions



Robert J. Doris
President and
Chief Executive Officer

Interview conducted by:
Walter Banks
Co-Publisher

CEOCFOinterviews.com
June 2002

Company Profile:
Sonic Solutions is the world's leading supplier of authoring systems for digital media – DVD and CD – production. Beginning in 1986, Sonic set the standard for quality, productivity and creativity for digital audio workstations and CD pre-mastering. It built upon this success with the introduction of the first commercial systems for DVD production in 1996.

Sonic continues its technology and market leadership role today with a full line of DVD authoring systems -- from professional workgroups designed for Hollywood studios to desktop applications that bring DVD to the home market for the first time. Sonic is the DVD solution of choice, and today more DVDs worldwide are authored on Sonic than on all competing products combined.

Sonic's success is based in strong technology know-how. Since the introduction of the award winning NoNOISE®, to powerful extensions to DVD for web support (eDVD™), DVD format on CD-R discs (cDVD™), and more, Sonic continues the drive toward better digital media solutions.

Sonic Solutions, with over 100 employees is headquarters are located in Marin County, California. The company's international sales and distribution network spans more than 40 countries, with headquarters for Europe in London, England and Pacific Rim in Tokyo, Japan. Independent distributors provide sales and support throughout Europe, South America, Asia, Australia, Africa and the Middle East.

DVD is one of the most compatible, fastest-growing consumer formats of all time, with enormous potential for sharing video, audio and multimedia content. Sonic has revolutionized DVD creation with a variety of easy-to-use, flexible applications that give you everything you need to create stunning DVDs on your PC desktop. If you have a camcorder or digital photo collection and want to create DVDs on your home PC, Sonic has the product for you.

Hollywood studio products include:
AuthorScript®
AuthorScript is the technology underlying all of Sonic's DVD authoring applications, and the engine that makes it possible to format content for DVDs. Creating an interactive framework for a DVD/SVCD/VCD title. The AuthorScript API (Application Programmer's Interface) is a collection of C++ libraries -- and associated calls that can be made from within applications -- that handle all of the low-level processes for converting video, audio, graphics and interactivity into a DVD-Video disc. These libraries are available to third-party developers who would like to add direct DVD-Video publishing to their multimedia, video and audio applications.

Sonic Scenarist®:
For commercial title production in Hollywood and the top post facilities worldwide, Sonic Scenarist is the de-facto standard on which they rely, time and again, for highly-featured productions which carry the confidence of ultimate compatibility across the broadest range of DVD players. Using a cross-platform DVD authoring engine and database, Sonic Scenarist provides accelerated performance within an integrated workflow environment. Commercial DVD producers can create title templates, re-use data across multiple video titles, share assets and simultaneously access DVD projects among multiple users.

Products for Corporate and Small Business:
DVDit!®:
DVDit! allows you to create professional quality DVDs on your PC using your existing avi files and MPEG files, and digital stills.

ReelDVD™:
Designed specifically for independent and corporate video projects and brings exciting multimedia DVD to your professional productions.

Consumer Product:
MyDVD™:
The Easiest Way to Record on DVD, is designed for the home market place.

Interview Highlights: