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HyperFeed Technologies – Supporting the unique needs of
individual and institutional investors
Technology
Computer Services
NASD: HYPR
HyperFeed Technologies, Inc.
Jim R. Porter
Chairman and
Chief Executive Officer
Interview conducted by:
Walter Banks, Co-Publisher
CEOCFOinterviews.com
June 2002
Company
Profile:
HyperFeed Technologies, Inc. (Nasdaq:
HYPR), a premier source for financial market data and data-delivery solutions in real-time
to institutional and professional clients around the globe. Everything HyperFeed
Technologies does revolves around fast, reliable and complete financial market data.
Beginning with
its flagship datafeed, HyperFeed®, the Company applies advanced technologies to
the processing, delivery, distribution and display of financial market data. HyperFeed
takes a systems integration approach and offers customized solutions based upon the unique
needs of its clients. HyperFeed has its own suite of display applications for enterprises
and offers their ‘PC Quote’ product for consumers, in addition to being
compatible with a wide range of third-party software applications and development
platforms. HyperFeed's front- and back- end e-business solutions enable financial
institutions to offer bundled real- time market data and desktop applications via Internet
portals and Web sites. HyperFeed’s unparalleled data processing and throughput
capabilities provide clients with the mission-critical data required to achieve business
and profit objectives.
Services include: tickerplant processing, data integration
and private-label analytic software applications. These products leverage HyperFeed’s
strengths of innovation, independence, flexibility and experience. Delivered direct to the
desktop via satellite and dedicated terrestrial landline, many premier brokerage firms and
trading centers rely on HyperFeed market data to meet their portfolio objectives. HyperFeed delivers every quote on over 600,000 equity, option,
commodity and OTC issues from the North American exchanges straight to your desktop in
true real time, even full option chains, never dropping, blocking or bunching quotes.
A complete, on-site financial market data
processing solution, HyperFeed Exchange Handler provides the capability to receive and
manage real-time data lines directly from any exchange and/or produce a proprietary
datafeed with customized local or global content. Exchange Handler reduces latency
associated with traditional market data delivery and ensures that labor-intensive exchange
messages (cancels, corrections, splits, etc.) are automatically processed. The result is a
fast and complete HyperFeed-quality datafeed.
Essentially a "mini" version of a full
tickerplant, Exchange Handler has all of the financial data processing capabilities at a
fraction of the infrastructure costs. HyperFeed eliminates the need to develop extensive
programming code and feed handlers to recognize data from each individual exchange because
the feed handlers have already been written for any exchange currently available within
the HyperFeed datafeed.
Using common hardware to encapsulate data into "IP" or Internet Protocol packets
(the standard way of sending data over a network), HyperFeed market data can be easily
integrated into a LAN, WAN, Intranet or private network. An onsite HyperServer receives the
incoming datafeed, independently processes, and delivers it to employees and clients
without imposing demands on your network or systems. Advanced Multicast technology affords
the built-in flexibility and expandability to seamlessly meet your data needs today and in
the future, regardless of market volumes. This means without complicated hardware changes
or expensive upgrades.
The HyperFeed tickerplant was designed to meet the needs of traders who operate under
pressure. Based on the Microsoft® Windows NT® platform with flexible, scalable
architecture, the HyperFeed tickerplant is capable of meeting market demands today and
well in to the future.
Interview
Highlights:
- What was the growth and transition of their product for traders?
- What is their product offering for the institutional and individual investor?
- Is their focus now on the institutional or individual investor?
- What was the reason for their change in focus?
- How do they build their product pipeline?
- What is the strength of their business?
- What are the advantages of their SmartTicker product and how has it paid off?
- Internally, what will be the next area growth for their company?
- How do they leverage the knowledge base in Chicago to benefit other development centers?
- Is their technology used globally and what is their current focus?
- What is their approach to sales and marketing?
- What were the advantages to selecting AT&T as their web host?
- What gives them a competitive edge?
- What is the size and their opportunities in the institutional market?
- Why are the institutions now turning to their product?
- What is their revenue model and is it based on recurring revenue or initial sales?
- Which area generates the most revenues, consumer or institutions?
- What is their cash and credit position?
- Where do they want to be in the market place?
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